ATTOM Data Solutions announced that Rick Sharga has rejoined RealtyTrac as executive vice president of marketing.
The company said Sharga will oversee RealtyTrac’s marketing and public relations initiatives and implement new marketing strategies to increase brand awareness.
“As ATTOM continues its growth and expansion in the data licensing business, we also have been revitalizing RealtyTrac, one of the original and strongest online brands in the U.S. residential real estate market,” ATTOM CEO Rob Barber said in a release. “Rick’s extensive experience in the real estate and mortgage industry, along with his established industry relationships, make him an invaluable addition to the growing RealtyTrac team.”
In the early 2000s, Sharga helped lay the foundation for RealtyTrac’s internal and external communications program. He most recently served as executive vice president for Carrington Mortgage Holdings, and chief marketing officer of the company’s Vylla business unit.
“I am excited to return to RealtyTrac and look forward to re-establishing the brand as the go-to source for consumers, investors and real estate professionals looking for foreclosure property information,” Sharga said. “In a housing market with high demand, historically low inventory and escalating prices, RealtyTrac can be a valuable resource for buyers looking for hidden values in the housing market.”