In an ambitious move to supercharge the success and growth of the company’s Title Agency network, WFG National Title Insurance Company is leveling up its Agent 2.0 initiative and rolling it into the company’s flagship agent support program, WFG Blocks. Initially introduced in March 2024, WFG’s Agent 2.0 program is now powered by WFG Blocks, and future offerings will be fueled by insights from members of the company’s exclusive new, invitation-only Agent 2.0 Advisory Committee.
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| Gene Rebadow |
Membership in the Agent 2.0 Advisory, which officially kicks off in September, has been personally curated by WFG’s EVP of Agency Operations Gene Rebadow. The advisory is comprised of executives from the company’s most innovative and successful title agents, with representation across all title agent demographics. The goal of this focused new peer leadership group is to foster collaboration, share best practices, and develop business-enhancing solutions tailored to each agent's unique needs.
Evolution of Agent 2.0
Initially introduced in 2017, WFG Blocks is the brainchild of WFG Chairman and Founder Patrick Stone and it is comprised of six solutions. Through WFG Blocks, the company’s title agents have full access to the same programs and resources that WFG uses to support its own direct title operations.
VP, Director of WFG Blocks and Agency Initiatives Jaime Johnson, who is integrally involved in supporting the new Agent 2.0 program, explains, "Since its inception, the Blocks program has been focused on finding new and innovative ways to help our title agents convert their fixed costs to variable ones. They count on us to help them grow and optimize their businesses, and by directly engaging with them, we’ve been able to identify their unique needs and create solutions to help them succeed. The Agent 2.0 initiative will enable us to take this effort to the next level.”
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| Jaime Johnson |
WFG’s Agent 2.0 initiative represents a significant evolution in the company’s commitment to its title agents by directly involving them in the ideation and creation of the company’s agent services and support programs.
The Role of the Agent 2.0 Advisory Committee
The newly formed Agent 2.0 Advisory Committee is set to play a pivotal role in the future direction and development of the Agent 2.0 initiative. Rebadow underscores the importance of title agent feedback in shaping the program. “We are really looking for our Advisory Committee members to guide how this program takes shape and evolves. I have personally been recruiting members and the response has been tremendous. We want to get their input on anything and everything that we do. We're always looking to our title agents for input about how we evolve our programs and services to take time and cost out of the real estate transaction and better support their needs."
What Makes WFG’s Agent 2.0 Program Unique?
WFG’s Agent 2.0 program transcends the conventional underwriter-title agent relationship by emphasizing the development of synergistic, proactive partnerships between WFG and its title agents. Rebadow elaborates, "Our title agents have told us that what they’re really looking for is a collaboration partner who truly understands what they’re going through, and is willing and able to provide them with blueprints and assist with their execution. We are literally opening up and sharing our playbook with our title agents to help them take these best practices from concept to implementation."
WFG doesn’t just view its title agents as clients, but rather as integral contributors to their collective success. This unique approach enables WFG and its title agents to engage in productive conversations through which ideas flow freely, influencing strategies and inspiring innovation within WFG Agency and its title agents’ operations. Through this unique collaborative relationship, WFG Agency is establishing itself not only as a champion of change but also as a devoted partner, bringing forth expertise and innovation to elevate the performance of each title agent.
The Launch of the Agent 2.0 Initiative
In late March, WFG officially kicked off its ambitious Agent 2.0 initiative with its first-ever Agency Executive Summit, an invitation-only event for executives from both existing and prospective customers within the company’s extensive Agency network. The landmark event provided WFG’s title agent executives with a unique opportunity to engage with WFG’s executives and operational leadership team members and with one another.
In addition to providing a forum for thought leadership, WFG’s Agency Executive Summit also provided the company’s title agents with a deep dive into cutting-edge discussions led by industry luminaries. The unique event format, which incorporated both general sessions and subject matter-specific breakout sessions, enabled attendees to collaborate and engage with one another, exchange ideas, forge new partnerships, unlock fresh perspectives, and strategize on ways to differentiate themselves in an increasingly competitive market. The event was so well-received that WFG has already scheduled its 2025 Executive Summit for May 5-7th. Attendance will remain invitation-only.
A Unique Value Proposition
WFG's Agent 2.0 initiative is distinguished by its unique approach to partnership and collaboration. Rebadow highlights how WFG's innovative structure and philosophy set it apart. "Everyone talks about being a partner, but we put our words into action. We truly do partner with our agents by sharing everything we can with them openly and completely. Our agents have the ability to talk to senior leaders. This collaborative approach is designed to empower WFG’s title agents, providing them with the tools and resources necessary to thrive.”
Looking Ahead
With the expansion of the Agent 2.0 initiative and the introduction of the Agent 2.0 Advisory Committee, WFG is poised to continue its tradition of innovation and excellence. Johnson concludes, "We are continually evolving and improving our offerings. The input from our Agent 2.0 Advisory Committee will be invaluable in ensuring that we stay ahead of the curve and provide the best possible support to our agents going forward."
As WFG moves ahead with its Agent 2.0 initiative, the focus remains steadfast on creating an environment where title agents can thrive, innovate, and lead the industry. This initiative, powered by WFG Blocks and driven by title agent feedback, ensures that WFG's title agents are well-equipped to navigate the challenges and opportunities of the future.
Final Thoughts
The introduction of WFG’s Agent 2.0 initiative and the formation of its Agent 2.0 Advisory Committee start a new chapter in WFG's commitment to its title agents. By fostering a collaborative environment and leveraging the expertise of its title agents, WFG is setting new standards in the title insurance industry.
Gene Rebadow sums it up perfectly. "We are uniquely positioned to be a true collaboration and execution partner for our title agents because we live what they live every day, and we're willing to share literally every component of what we do to help make them more successful. The best part of the Agent 2.0 model is that it creates a relationship that is mutually beneficial. We learn from our title agents and they learn from us, which makes everyone more successful. And when they’re more successful, we’re more successful, so it’s a win-win for all!"
For more information about the WFG’s Agent 2.0, Powered by Blocks, initiative or the Agency Executive Summit, contact your WFG Agency Representative or email WFG’s Agency Team at [email protected].
About WFG National Title Insurance Co.
WFG National Title Insurance Company (WFG), a Williston Financial Group company, is a leading provider of title insurance and real estate settlement services for commercial and residential transactions nationwide. One of just six truly national title underwriters, WFG accomplished its national footprint faster than any other underwriter in history.
Built around the directive to “communicate, collaborate, coexist,” WFG strives to improve the real estate process through the creation and delivery of comprehensive, innovative services and technology solutions that empower and increase transaction transparency for the title agents, real estate professionals, lenders, and consumers it serves. The company enjoys a Financial Stability Rating of A’ (A prime), as assigned by Demotech, Inc. For more information, visit www.wfgtitle.com.