Title agent 101: Communicating through PR, website, social media

Part one of our coverage of the Boosting Sales and Marketing Webinar focused on the big-picture strategy – craft a brand platform, vision statement around the strengths and unique attributes of your company and then devise a marketing plan from there. After completing those exercises, it’s time to focus on the tactics for pushing out those messages and implementing your plan. Read on for tips and tactics in effectively using public relations, your company’s website and social media sites to deliver your brand message.