Real estate data provider PropStream announced a new lead list on its menu; Upside Down.
An “upside-down” mortgage is when a homeowner owes more on a property than it is worth. It is often referred to as “underwater” or “negative equity.”
PropStream’s new Upside Down Lead List aims to make it simpler and more efficient to uncover these properties – allowing users to dedicate more time to building lists and crafting a pitch.
“At PropStream, we’re always looking for fresh ways to empower our users with new datasets and tools; the Upside Down Lead List is a game-changer for real estate professionals of various types,” Brian Tepfer, president of PropStream, said in a release. “This new lead list gives real estate professionals a unique edge by identifying properties with upside-down mortgages, allowing them to open new doors to untapped opportunities and help homeowners solve problems that may come with home ownership. With 20 lead lists now available on our platform, we’re excited to continue adapting our platform to the evolving needs of our users.
“Being able to research underwater properties is an excellent resource for real estate pros to uncover market insights or find qualified leads so they can help their communities navigate properties suffering from negative equity.”