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NS3 Preview: Embracing change, developing models can drive sales

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Monday, May 16, 2016

As the old saying goes, change is constant and inevitable. Change, albeit an untimely disruption should be looked upon as an opportunity to make positive changes. That’s especially true in the world of sales, to get people invested and more educated and enhance their businesses. It then becomes important for individuals to tap into the knowledge of those devoted to implementing plans to ensure success and increase productivity.

Orange Leaf Consulting CEO Cynthia McGovern, along with Florida Agency Network CEO Aaron Davis, will discuss change in a presentation at the 2016 National Settlement Services Summit June 6-8 in Charlotte, N.C., titled Business NOT as Usual.

“All we want to do is to help companies (title and related service companies) to advance and grow their revenue,” McGovern said. “We work with underwriters, direct shops and vendors in the title industry as well. Everybody has various emotions when it comes to change. These changes, though, have been a gift to our industry. It has allowed us to make other changes.”

The areas of change McGovern and Davis will focus on will include sales, customer interaction and engagement, compliance and certification, and IT and cybersecurity.

McGovern said there are opportunities for leaders, owners and managers to create positive changes that can be reflected in their wallets.

“I’ve been on a soap box for some time with regard to change in our industry being a great opportunity for change with regard to sales efforts and other operational changes,” McGovern said. “Since the TRID and compliance issues came along, we want to get title agents and underwriters to understand when there is a disruption, that’s the time to do something positive.

“There are so many guidelines and regulations that tell people how to do their business. That’s not the issue. It’s how we conduct ourselves and use this opportunity to tell our story to grow our business and our industry. It’s not business as usual, and it shouldn’t be.”

McGovern also will have plenty of tangible materials for session attendees to look over and study as it applies to their potential business growth. Both speakers will be putting together outlines identifying areas where individuals can take steps to achieve positive changes.

McGovern will emphasize how you can increase sales during this time of change. With no down time in the world of business, she hopes to help people increase revenue as the world around them continues to move forward. Davis will provide information on the overall process, the flow of data digital transactions, and leadership aspects to manage the change curve.

“We will definitely give people something they can take back to their companies,” McGovern said. “This will be a very active panel discussion, with me asking a lot of questions and looking for a lot of hands to be raised. I think people learn when they are engaged and when it is fun.”

To get more information on the 2016 National Settlement Services Summit in Charlotte, N.C., June 6-8, including the agenda and a list of speakers, click here. You can register for NS3 online or click here to get information on how to register via mail, fax or phone.

 

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