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How to: Track consumer sentiment, address consumer complaints
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Industry News, Operations
Tuesday, April 1, 2014
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Experts say that title agents are missing the opportunity to grow their business by neglecting the consumer experience. The Title Report attended “Improving the Consumer Experience at Closing” at the ALTA Business Strategies Conference held March 13 where a panel headed by Marvin Stone, senior vice president of business integration at Stewart Lender Services, discussed the importance of listening to the consumer. The panel included Krista Arce, business development manager at Rizolv, Chris Black, owner of Winged Foot Title and Tom Groom, senior vice president, business process at Stewart Title.
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